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What brand is eliya?

2025-10-16 06:57:31 Fashion

Title: What brand is Eliya? Revealing the hot discussions on recent popular skin care brands across the Internet

Recently, the skin care brand Eliya has become the focus of heated discussions on the Internet due to its unique ingredients and word-of-mouth effect. This article will combine the hot topic data of the past 10 days to provide you with an in-depth analysis of the mystery of Eliya’s rise from the dimensions of brand background, product features, user feedback, etc.

1. Eliya brand background

What brand is eliya?

Eliya is a skin care brand focusing on natural plant extracts. It was established in 2020 and focuses on the concept of "scientific proportion + pure ingredients". In the past 10 days, its search volume has increased by 320% year-on-year, becoming the top three beauty topics on Xiaohongshu, Weibo and other platforms.

platformAmount of related topicsHot search highest ranking
Weibo187,0009th place
little red book53,000 notesNo. 2 on the beauty list
Tik Tok120 million playsTop 5 skin care labels

2. Core product analysis

According to the popularity of user discussions, the following three products have attracted the most attention:

Product nameMain functionsDiscussion volume on the entire networkprice range
Glacier Repair CreamSensitive skin repair42,000 times298-358 yuan
Moonlight EssenceAnti-aging38,000 times459 yuan
Emerald Cleansing Maskdeep cleaning29,000 times198 yuan

3. Real user feedback

By crawling UGC content on social platforms, we found the following typical comments:

Review typeProportionHigh frequency keywords
positive review68%"Fast absorption", "non-irritating", "high-end packaging"
Neutral ratingtwenty two%"Mediocre value for money", "Slow results"
Negative review10%"Strong fragrance", "Small quantity"

4. Recent marketing actions

The brand conducted the following key operations in May:

dateeventInteraction volume
May 8Cooperate with Li Jiaqi’s live broadcast roomSingle product sales exceeded 30,000 pieces
May 12Publish scientific white papers200+ reprints by professional media
May 15Star Experience Officer ProgramWeibo topic reading volume: 180 million

5. Opinions of Industry Experts

Beauty industry analyst Zhang Min pointed out: "Eliya's success lies in accurately grasping Generation Z's needs for 'ingredient transparency' and 'scientific skin care'. Its patented technology GreenShield® has a clear differentiation advantage among competing products."

Summarize:Through the combination of "professional endorsement + social marketing", Eliya quickly broke through in the highly competitive high-end skin care market. Although the price is on the high side, its product strength and word-of-mouth effect are significant, and it is expected to continue to grow in popularity in the next three months. It is recommended to pay attention to its limited set activities during the 618 promotion.

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